Noorderzon Campaign Image 2017
Video by Joel Kinnunen
WERC designed a scale model that is being used as campaign image for the Noorderzon performing arts festival 2017.The image is being used for all the festival expressions such as posters, flyers, video's and the website.The scale model's surrounds Noorderzon in a world that is not on realistic but is outside reality. The model is digitally designed and translated into space using 3D printers and a CNC mill. The next two years WERC will continue to expand the scale model, to use as the campaign image for 2018 and 2019.
3D printed Noorderzon Alfabet
The alphabet from 2016 emphasizes the 3 dimensional side of spatial typography. The 26 completely different letters are a metaphor for the disifersity of the programming of the performing arts at the festival. Each of them borrowed from different styles of fonts, and build up by different spatial elements and forms.
3D printed alfabet: WERC
Design scale model: Ruben Hulzebos + WERC
Photography: Dirk De Jong