ted_baker ted_baker

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Ted Baker  Take a peek at what Ted found in his attic:

Premier League player and friend of Ted @chriseriksen8 dropped by Ted’s London HQ to select his favourite new season styles. (Jacquard bomber jacket: QUESO | Shearling collar jacket : FONDU | Striped jumper: NEWPAT)

Item 0001: Ted’s been having a rummage around in his attic, and he’s found a plenty of gems from the past 30 years. First up, the infamous goldfish: His first ever customer gift back in 1988, this little fellow caused so much of a commotion on Glasgow’s streets that there were queues of people outside Ted’s store. And that’s how it all began. Find out what other wondrous goodies Ted’s found in his attic, by clicking on the link in our bio. #FoundInTedsAttic

Here's @montellmartin_, causing a commotion in Ted's kitchen, but looking great while he does it, in Ted's back-from-the-archives special.

Ted has always had a cheeky way with words, who else would open a bakery in @bicestervillage called ‘Legs, Bums and Crumbs?’. Swipe across to discover every avenue of Ted-town, from Dr. Baker’s Pills and Frills pharmacy to the Blow and Go hair salon.

Knit the town Ted. (Frill sleeve jumper: PALLEGE)

It’s the little things that have made Ted stand out since 1988, like the love he puts into every stitch.

You spin me right round. (Round Leather bag: SUNNIE)

30 years of Ted. 30 years of being a good neighbour. Last week Ted helped honour his friends at the London Fire Brigade and the family of Stephen Neill.

Strike a pose @shhtephs in @ted_colourbynumbers (Heart print playsuit: LURHA)

Ted knows you've been getting antsy, but don't worry: His new accessories are out now. (Woven leather strap watch: BRITN | Leather card holder: HUNKEE)

The closest man to Ted and a few friends gathered last night to begin an exciting new project: The Shirtfather. Using archive fabrics, and under Ted's watchful eye, they designed every detail of their own one-off shirts. Interested in making your own - or giving one as a gift? Let Ted know in the comments.

It's been over three decades since the Ted took his first steps from fishing rod to gentleman's outfitter. Here's his latest catch of the day.

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