All businesses will now have the capacity to use the ecommerce option of buyable ‘shop the look’ Pins on Pinterest.
They add small dots to the pin image which users can they click to obtain more information about the products.
It’s certainly worth brands looking into this to see how they could benefit. 📌⠀⠀⠀⠀⠀⠀⠀⠀⠀
With 250million active users and growing faster than Snapchat and Twitter, its focus on eCommerce and product discovery is generating results.