There seems to be a lot of confusion around the term UX Design vs Graphic design. At face value, they both look quite similar. But in terms of the simplest definition of UX design, it is designing what the user NEEDS in order to have a fantastic experience. And what the user needs is discovered through data and testing. Graphic design, on the other hand, mostly involves delivering what the client wants to see visually based off their brand. The two go hand in hand, and I think that's why there are a lot of people scratching their head about what UX design is. Even employers don't get it right.