Two articles combined one from Essence 2016 other from March 2017 Ozy.com
Inside the Valley, Imira is perfectly positioned to make over the Black hair industry. Born to a family of hairstylists, he grew up in a single-parent household in Oakland, with a mom who raised him to be “independent and free-spirited.” Imira’s father left before he turned 5. His innate moxie led him to China, where he taught English for the Shenzhen Bureau of Education and learned fluent Mandarin. Later, armed with an MBA in international studies from Georgia State University, he worked in Ethiopia for Ernst & Young, where he specialized in international trade and foreign direct investments between China and Africa. He soon became well versed in the logistics of the supply chain and distribution channel — how goods get from A to B — and forged relationships with manufacturers in China. He even made a tidy profit selling counterfeit Chinese sneakers from the boot of his car in East Oakland as a rogue merchant. Furniture, art and, of course, hair extensions came soon after. His name is Diishan Imira, and Black salon owners and hairstylists, especially weaveologists, need to know his name.
Why? Because in an unprecedented move of innovation and market penetration, he has taken one our favorite pastimes—getting our hair did—and combined it with distribution channels to change how business is done in the multibillion dollar African-American hair products game.
Imira is the CEO and co-founder of #Mayvenn , an #Oakland , California-based, hair extension company that partners with stylists who serve as the salesforce for the hair extensions their clients buy. For every bundle of hair sold through a stylists’ Website, they receive a 20%-25% commission. (Continue reading below) #hair #weave #tattletailzz #techtailzz #bundles