Our latest blog post is now published. Here's a taster; read the rest on our website.
The yo-yo promotions and demotions of the Canaries, Norwich City football club, cannot have passed unnoticed locally or further afield.
Repercussions of falling away from a promotion or play off position meant that Alex Neil paid with his job.
What probably won't surprise you though is the fact he was axed or the reasons why.
But why does Premier League football matter so much to the club and the city of Norwich?
Root of all evil?
Or a measure of success?
However you look at finances, it's why the axe fell on the beleaguered Scotsman.
It's all about economics.
Did you know that revenue for each Premier League team, this season, is forecast from TV deals, to be worth between £100 million and £150 million?
That's a huge amount of revenue for any of the top 20 clubs.
There's more to it though: increased attendance through season ticket sales; burgeoning away support from many visiting glamour clubs and the revenue from merchandise sales, means that being in the Premier League is the ambition for any club in the Championship.
Along with increased footfall and expenditure in the city centre, from visiting fans, media crews, hitting the Premier League matters for Norwich City and other clubs.
What is less well-known though and something we feel right to point out as a leading Norwich estate agent is this:
A Premier League position accelerates house price growth.
A Premier League position attracts students from the UK and overseas.
A Premier League position will make Norwich grow financially.