Getting ready for ice fishing? Same here. Make measuring easier than ever before this season. Put transparent measuring decals from @quikmeasurepro on your ice rods and never fumble for a ruler/stick/trough/board/scoop again! No matter if you're hole hoppin, in a sleeper shak, catching trophies or dinks, 36" waterproof & transparent decals won't affect your rod action & adhere to the lightest of ice rods, and you'll always have a ruler already in your hand! Check out these photos!