Strategy. What does that mean to you? 🤔
More and more, I see the word "strategy" being thrown around like confetti -- so much that it feels like a buzzword sometimes.
As a designer, strategy means finding that sweet spot between your business goals and your dream client's desires. Between connection and conversion.
And THEN, ONLY THEN designing your online presence on top of that foundation.
How does strategy show up in your biz? Do you have a solid vision for it, or does it feel like fluff right now? (📸: a little piece of the sales page I created for @rickileewalls' program, Entrepreneurs Unplugged)