#ivorylane

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In August 2018, e-tailer Ivory Lane was launched: a luxury brand selling ivory accessories. However the brand was revealed to be a hoax, and was actually an ivory trade awareness campaign held by wildlife conservation organization WWF in Singapore. The controversial Ivory Lane – and therefore the campaign – was widely shared on social media, reaching 250,000 people and triggering 65,000 online reactions. After a week the conservation non-profit released an official statement revealing the true message.
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💡Non-profits have run shocking campaigns for decades. But new channels require new tactics: this campaign ‘hijacked’ the trend of social media-powered micro-brands to get its message into users’ newsfeeds in a clever but effective way. How can you think creatively to get your message across?
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📍Spotted in Singapore 🇸🇬
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#MomentsOfTruth
#TrendWatchingAsia

🤔...doesn’t matter...📸 @carrie_mudd #loveyoujanet

Can you believe it’s Monday again? 😭 Me neither! Here’s something to brighten your day! This cute colorblock sweater was on sale during the @nordstrom Anniversary Sale but it was literally out of stock in every. single. size. After the sale ended, it was magically back in stock 😂 but $68 is a bit much! So I’ve been searching for a dupe and I FINALLY found one. @shelynncollection has it for $38.99 and free shipping on shelynn.com! Also, if you subscribe to their emails, you’ll get 10% off your first order! As another (and slightly different) option, we’ve found this pastel striped long sleeve top that is so fun from @amazonfashion for only $18.99 (& prime shipping)! Don’t forget to tag us in your style with these pieces to be feature on our page!

I am so excited that leopard print is trendy again because I’ve always loved it! 🐆 It pairs well with so many colors and it’s fierce like the beautiful @alyson_haley & @emilyijackson who inspired this post! We love their shoes and wanted to share some options. 1. Block Heels on Emily are @marc.fisher for $200 and our dupes are $37.99 at @target! 2. Mules on Alyson are @colehaan for $140 and our dupes are $60 at @nordstrom. 3. Loafers on Alyson are @stevemadden for $90 and our dupes are $25 at @lulus (one of my fave online retailers). So excited to incorporate these into my fall wardrobe! Tag us in your favorite leopard print styles! 🖤

Whenever I shoot I’m always reminded of the power of our own self limiting beliefs. Though people discouraged me from going behind the camera, I had a dream of executing beautiful images. 4 years ago after film school, I shot (minimum) twice a week FOR FREE, watched almost every YT video on it, bought used gear, hung around the rental house to pick up technical knowledge and studied every night. MY THESIS: Radical OpenMindedness coupled with a continual willingness to learn is a major #success-hack for talented artists. // @chillivia @alexbrinsonphotography @gbbrandmanagement f/r: @yvettetangart

Happy Friday!!
✔️All @mode_collective shoes $100
✔️Outwear 50% off using code OUTWEAR50 ✔️New arrivals in store and online
✔️ @afterpay.it and @paypal available .
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#ivorylane #boutique #fashion #clothing #shopping #shoponline #shopinstore #newarrivals #sale #ootd #outfitoftheday #afterpay #wollongong #ondisplay

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