Today was a fun and exciting ride! I was chosen by Infiniti cars to lead their signature drive event and to be the key figure in their campaign for launching the new Q60! Not my typical day at work😬. Except that we got the chance to work on some creative design and lettering experiments: I got to make the largest square kufi calligraphy piece I ever worked on! Driving through the streets of Dubai to reproduce a geometric typographic wordmark I have designed for Infiniti.