#YLNshowcase: The genius behind @greathouse.studio, Jackson Fall (@jackson.fall), is most likely posted up in some swanky Parisienne café right now, as you read this. But the “nomad-ish” designer from somewhere on the middle of the American map has taken all but the easy route to set up many of the freedoms he enjoys now (alongside the many responsibilities that pair with these freedoms). A high-school drop out by 17, he’s been freelancing ever since, mostly working with a range of startups – he’s currently intrigued by the emergence of the CBD & cannabis industry and the excitement surrounding it. Is he the most interesting man in the world? Perhaps. Jackson explains to us his path to today, and some of the early mistakes that he had to learn from: “I’ve definitely taken an unconventional route to where I am today. I think I’ve always had a strong pull towards beauty in the world around me; and I’ve always wanted to create beautiful spaces and experiences for myself and others. Branding and design is a natural extension of that, framed in an easily renderable service for others. I dropped out of high school when I was 17 and I’ve been full time freelance since then. I’m fortunate to have been able to build brands for people and their businesses all shapes and sizes, and I’m especially proud of the work I’ve done with dozens of start-ups ranging from pre-seed to post-B round companies, collectively helping them raise over $50,000,000.
It’s funny— I can never really think of a time that this was a hobby; I made my first website for a client (Coffee Shop in Oklahoma City, who remembers iWeb?) when I was 13 years old. I don’t have many regrets, but one thing I wish I’d spent more time on was learning the technical ins-and-outs of web design when I was younger. I’m still learning how to keep playing to my strengths while always keeping an open mind to learning new techniques and skills.”