“On the flight back, I was fantasizing about what this club would sound like and look like. We joked that maybe the mascot should be a rat but that would terrify kids. Then, I thought, wait a minute, what animal do you see everywhere? Pigeons! New Yorkers either love em or hate em, but it doesn’t matter because they continue to thrive.
When you look at pigeons, they are doing their best impressions of New Yorkers: they’re just going around “busy” or “posted up”, they’re always so unaffected and they’re all so different…and when they group and fly together united…it’s a beautiful overwhelming force.
When the club came about, I started going to all the events with the mask on. Not talking, just clowning around. I never wanted it to be about who was behind the mask. It’s just a symbol that represents, our presence. NYC is everywhere we go. Pigeons make it here and everywhere. One day, you’ll walk around New York City, and you’ll just see the scarves and badge everywhere just like all the pigeons all over the city.
Its remarkable that we’ve all been given a voice to contribute to what this club will be built into. When I look at the badge, I don’t see a brand, I see a mirror and a community.
New York City can be very isolating. It both feeds us and feeds on us. It’s important to have this club for meeting people of all walks of life and for daydream escape. Every match together, 90 minutes at time, we create a better world.”