I didn't post anything for #hereforgal yesterday but I made this edit...
For most adults, it might not seem to be important (which is a shame tbh) but representation on films and TV shows can have a huge positive impact on children's life.
I remember when i saw for the first time that lovely picture of a young brazilian boy with his Finn star wars toy, I was so happy for him. I mean, how could you not? I was glad that a huge franchise like Star Wars cared about representation but unfortunately that feeling didn't last for too long, because later i read about Disney not selling toys featuring female characters like Rey and the iconic Princess Leia. After that controversy, it was revealed iron Man 3 was supposed to have a female villain but producers were against that idea because Hollywood is extremely confident that women can't not sell toys and merchandises targeted at comic book/action film fans. Also, let's not forget about black window being replaced by Captain America in a Age of Ultron toy box because well you know, disney/marvel believes only fragile princesses can be profitable.
I don't want to sound optimistic, especially after writing about the recent lack of female representation but I believe things may change. Why? Because of Patty Jenkins and Gal Gadot's blockbuster hit Wonder Woman.
Wonder woman is pop culture feminist icon beloved by millions of fans around the world but Hollywood never cared or believed in the character's potencial to inspire young girls and boys, as I mentioned earlier, they only care about financial success.
75 years later we can proudly say the @wonderwomanfilm did everything we were hoping for. In one month after its release, the film made 655 million at the global box office (and growing) and toys/ merchandises is a massive success 💰 💰 💰 but most importantly, it has inspired many kids and spread the message of love and equality!
Patty Jenkins' wonder woman film proved once and for all that representation is absolutely necessary and can be financially successful for studios if it's done right. Hopefully, we will have some progress.
I'm pretty sure most of you won't read but i felt like sharing my thoughts.