Creativity is the modern-day learner’s force. It drives innovation, whether it be products, services when harnessed well. Realistically not all leaders drive their creativity even though we all have it. The key for leaders is to remember that even if they are not the most creative in the organization, they should serve as a “guide” for imagination. Nurture, support and challenge creative thinking within the business, build a team with diverse range and skills to complement each other to devise the best solution.