Have you ever heard “honesty is the best policy”? Well, a recent survey found that 94 percent of all consumers are more likely to be loyal to a brand when it commits to full transparency. *mindblown*
Being open and honest with your audience shows that you not only want your audience to know who you are, but it shows that you trust them, too! Here are some tips for making your business more transparent:
1. tell personal stories and ask your audience to share
2. be honest, even if it hurts
3. go live or bring your audience behind the scenes
Although these tips may seem small, never underestimate the power transparency can can have in your business in the digital world. How do you practice transparency in your biz?