NUS Law was delighted to host an unusually star-studded launch of Associate Professor David Tan's book, The Commercial Appropriation of Fame with the EW Barker Centre for Law & Business this evening.
Singapore-based celebrities 陳潔儀 Kit Chan and Allan Wu joined Associate Professor Tan to share rare insider perspectives at the launch of this book about celebrity image rights.
Associate Professor David Tan, who has been a trailblazer at the faculty by initiating courses in Freedom of Speech and Entertainment Law at NUS Law, said, “Movie stars, sporting heroes and social media influencers are paid handsome sums of money today to endorse products. At the same time, there is a gamut of parody and satirical merchandise based on our familiarity with these cultural icons. This book is a useful guide to understanding the fame phenomenon and how the law in different countries regulate all these myriad uses.” #NUSLaw #NUSLawResearch #EWBarkerCentreforLawandBusiness #BookLaunch #DavidTan #KitChan #AllanWu #CommercialAppropriationofFame