@beyonce’s monumental surprise visual album drop in 2013 isn't the only time an artist has released music in an unconventional way.
Five years later in 2018, Jaden Smith (@c.syresmith) just became the first artist to release an album solely using Instagram, demonstrating how musicians and record labels are continuing to experiment in this age of social media, streaming, downloads and YouTube.
Jaden has clearly learned the importance of utilizing the Internet to its full capability. Taking it past what it once was.
Smith is truly hacking music distribution and it’s paid off big time for the young artist. He’s shown that their is always a different way to do things and the person that does it right, will always win.