Do you have a brand and does it have a purpose?
Online, efficient business models serve a HUGE PURPOSE
BRAND NEEDS TO BE PURPOSEFUL TO TODAYS SOCIETY (Which prefer a mouse click over a trip to most stores) AND ECONOMY .
Toys R Us just filed for chapter 11 bankruptcy because of being 5 billion dollars in debt due to not serving a huge purpose through brick and mortar anymore. If they are to make a comeback it would be through ECOM (THE PURPOSE OF THE FUTURE)... This past year has only seen the beginning of many major stores closing down due to not having the purpose of convenience.
To Learn more check out the link in bio!! Share with a friend!!