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Dopo quattro assaggi di Marsala.... la situation può solo che migliorare #cantineflorio #marsala #wine #love #sicily #labellaitalia #holiday

Quando il tour parte col botto!!! #cantineflorio #love #sicilia #marsala #wine

While I am sadly back in Toronto, my mind is still in Italy. When you think Marsala, you think of the fortified wine, and probably Florio’s famous La Donna Pavone (the Peacock Lady). My recent blog post (www.travelfoodcool.com, link in bio) is on Marsala Memories and the recipe for a fabulous Sicilian Caponata that I was lucky enough to get from Angela @lavecchiasalumeria! Check it out and make your own Marsala memory! #marsala #cantineflorio #capanata #sicily #newblogpost #peacock #travelfoodcool #whattocook #italiandrinks #italianclassic

Che storia, Massaie! Qui è prima della degustazione di Marsala Florio, quando mi hanno aperto le porte della cantina e dello scrigno segreto che contiene le bottiglie più vecchie e preziose. Storie di commerci, imprenditori illuminati, di una famiglia Siciliana capace di conquistare il mondo💥#florio #sulletracce #italiangourmet #marsala #marsalaflorio #cantineflorio #sicilia #italy #wine #liquor #winelovers #beviresponsabilmente #degustazione #11dimattina #brevetour #massaiemoderne #ais

Today I want to show you this old picture taken when I was visiting Florio winery, known mainly for the production of the Marsala liqueur wine. 😋
How was this liqueur wine born? 🤔
The birth of Marsala as liqueur wine is attributed to the English merchant John Woodhouse who in 1773 landed to Marsala.⛵ During the break he had the opportunity to taste the wine produced in that area, aged in oak barrels.
The aging method used by Marsala inhabitants and surroundings, named “in perpetuum”, consisted on topping up barrels that contained the part of the wine drunk during the year with new production wine.🔁🍷
Woodhouse liked the so treated wine too much that he decided to embarked 50 barrels of it, but in order to resist to the long travel he added aquavit so to increase the alcoholic grade (fortification).
Thus, by the necessity to preserve the wine longly, one of the most famous Italian wine was born.🇮🇹
The fortified Marsala acquired a great success in England, so that Woodhouse decided to come back to Sicily and to begin the production and the marketing of it, using the soleras method for the aging, about which I will tell you in another post.
In 1833 an entrepreneur from Palermo, Vincenzo Florio, purchased a land in Marsala close to Woodhouse’s one and began the production of the Marsala wine, so founding the Florio Winery. After several uncertain years the winery take off, becoming synonymous of quality fortified Marsala, so much that later he acquired the Woodhouse’s establishment, becoming the first producer of Marsala wine. 🛫👌🏻
In 1920 Cinzano acquired Florio winery and also several establishments, unifying the production under the Florio brand.
This special wine has a deep connection with its homeland and in effect it was the first DOC wine in the wine Sicily history, recognized in 1969.👌🏻
Do you know it?🙂
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🇮🇹Traduzione in italiano nei commenti ⤵️

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