From fighter to knitter, all out warrior turned entrepreneur. Kevin Tretter owns Warrior Woven, whose flagship product is the Meanie - a ruggedly designed hand knit skull cap.
Kevin’s business model is sweat equity. He is part of the production team and pays knitters the same rate he pays himself because he knows what it takes to put food on the table, keep the lights on, and provide for a family.
This combat decorated Green Beret stumbled upon knitting as a creative outlet that healed his broken family. He hadn’t spoken to his mom, dad, brother or sister for almost a decade because of the personality that came from his trips downrange. They were frightened of him because it was hard for him to flip off the switch. This came from his brain injury and other challenges stemming from what they did downrange.
By levering knitting, they were able to have dialogue that wasn’t about the past or work. Instead, it revolved around problem solving and getting through the task at hand. He was able to openly collaborate and talk with his mom. They wouldn’t avoid subjects, but push past them.
Kevin would like to provide that opportunity for other veterans who may be stuck in a similar place. Though knitting, he desires to offer a creative outlet while at the same time establishing a marketplace where he can reward performance.
Learn Kevin’s remarkable story at www.brotherborn.com. Click through to order a Meanie that will no doubt be a topic of conversation, and an epic one at that.
I'm not a trophy hunter; I'm a knitter! A grateful one at that! I will always do whatever it takes to provide for my family of 8. You have given me an incredible opportunity to create something that will mean as much to you as it does to me. A gift I will always cherish. In the process; I have found moments of peace. These moments are compounding because of you. Meanies mean something much more than what you would expect from a hat. Admittedly; that sounds cliche. Regardless; there is nothing that compares to what I create for you. They represent a way of life that places human effort above all. Together; we struggle, we preserve, we fight.