@Plasticfreejuly tip no. 11
Keep it minimal 💚
I am an anti-consumerist but I am no minimalist. Every year I buy less and less, yet I still have lots of things. Vintage clothes, books, crystals, plants etc.
I recently watched “Minimalism - a documentary about the important things.” and really would recommend anyone watch it. It tackles the issue of the “trappings of the consumer culture we’ve built our lives around” and the fact that we assign far too much meaning to our possessions, often neglecting the important things.
With the rise of “conscious consumerism” I fear that we are still trapped in the mindset of consuming too much whilst making sustainable living inaccessible to those less privileged. We feel better about ourselves because something is ethically made or is a cool new accessory that makes our waste-free lives seem trendier and more Instagram worthy. No matter which way you look at it. This isn’t the answer.
When we try keep it minimal, it can apply to purchasing as little plastic as possible. It can apply to buying less and making things last. It can apply to using less water and electricity, spending less time on our devices and all round just living a more sustainable and purpose-driven life.
I am not suggesting you should give up most of your earthly possessions - I won’t necessarily be doing that (though I have already begun to declutter). But I’ll certainly be considering how I can be more minimalist. I realise that the stuff we own and buy doesn’t only have the potential to create an impact on the planet but also can potentially detract from our ability to be content with ourselves and live in the moment.