#brandingoutfromthecrowd

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Branding Ideas are easy. Some are like sheep. Where one goes, the rest will soon follow...... It's the execution of ideas that really separates the sheep from the goats.

The price of being a sheep is boredom. The price of Branding out from the sheep is challenging. Choose one or the other with great care.

We laugh at sheep because sheep just follow the one in front.
Real branding must ultimately be limited to those who insist on innovating. The rest is mere sheep herding.

Real branding does not take the road that is safe…. Safety is a fence, and fences are for sheep. Being the same as every other sheep is not the way to go…. I can’t believe we don’t see some brands for what they were from the beginning: a brand in sheep’s clothing. And now the sheep are pretending to be a brand.

How can anyone be silly enough to think themselves better than other people, because their clothes are made of finer woolen thread than theirs? After all, those fine clothes were once worn by a sheep, and they never turned it into anything better than a sheep.

With branding, let more than your clothes define you. It’s not what they are made from - It’s what you make of them. Your brand is not your logo! ~ the Cool Branding Guy

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

Don’t Brand Outside Your Comfort Zone.
There is so much more to your Brand than what you maybe experiencing.
Tearing down the rest of the world won't make you happy. Look inside yourself. Because finding who you were meant to be? What you were put into this world to do? That's what determines your Brand.
No one invites you to be comfortable - you have to do you stuff your way. If you let others tell you who you are, you are living their reality — not yours.
Don't believe the hype, the quotes or the fancy sayings.... Your comfort zone is where you stretch yourself to the point you feel comfortable.
Don't let the expectations and opinions of other people affect your decisions. It's your Brand, not theirs. Do what matters most to you; do what makes you feel alive and happy. Don't let the expectations and ideas of others limit who you are.
It's like the people who believe they'll be happy if they go and live somewhere else, but who learn it doesn't work that way.
There is much more to Branding than following the prescribed path. Find your niche and then wherever you go, be around the people who are comfortable with you being yourself.

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #Brandpersonality #Brandprofile #Brandambassador #Brandposition #Brandexposure #Brandvisibility #Branded #CoolBrand #CoolBranding #JustCoolBrand

Branding is when what you think, what you say, and what you create are in harmony.

People can believe things that are true and things that aren't true and they can believe things where nobody knows if they're true or not.
Some believe that mankind's destiny lies in the stars. Some believe that candy really did taste better when we were kids, that it's aerodynamically impossible for a bumble bee to fly, that light is a wave and a particle.

The most important things are the hardest to say. They are the things you are proud of, don't diminish them, lack of confidence in your brand will shrink things that seemed limitless when they were in your head to no more than living size when they're brought out. But it's more than that, isn't it?
The most important things lie close to wherever your secret thoughts are planted, like landmarks to a treasure your enemies would love to steal away.
And you may make revelations that cost you dearly only to have people look at you in a funny way, not understanding what you've said at all, or why you thought it was so important that you were excited while you were saying it. That's the worst, I think. When the secret of your amazing stays locked within not for want of a teller but for want of an understanding ear. ~ the Cool Branding Guy

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

Your Brand Style.... can move mountains. You you just move to the next level with every journey. "The man who moves a mountain begins by carrying away small stones" - Confucius "

The man who moves with style begins by carrying himself better"
We do not need magic to transform our outlook. We carry all the power we need inside ourselves already. It's not the product that defines your image, it's the way you carry it.
Cool and style go together perfectly and are for shoulders strong enough to carry them.

Style is meant to wake us up. People try to hide their style. But they’re wrong. Style is something to carry, like a radio. You feel your strength in the experience of stylishness. It’s all in how you carry it. That’s what matters. Cool is a feeling. Your feelings are a part of you. Your own reality. If you feel ashamed of them, and hide them, you’re letting society destroy your reality. You should stand up for your right to feel cool.

Brand up for yourself!

What's your brand style?

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

There is something delicious about writing the first words of a Brand story. You never quite know where they'll take you.
Everything is possible. The impossible just takes longer.
Give the world the best you have and you may get knocked back.
Give the world the best you have anyway.

If you do well, people will accuse you of selfish ulterior motives.
Do well anyway.

If you are successful, you will win false friends and true enemies.
Succeed anyway.

The good you do today will be forgotten tomorrow.
Do well anyway.

Honesty and frankness make you vulnerable.
Be honest and frank anyway.

The biggest men and women with the biggest ideas can be shot down by the smallest men and women with the smallest minds.
Think Massive anyway.

People favour underdogs but follow only top dogs.
Work for the underdogs anyway.

What you spend years building may take longer succeeding.
Build anyway.

People really need help but may attack you if you do help them.
Help people anyway.

People are illogical, unreasonable, and self-centred.
Love them anyway.

There comes a time when one must decude to build a brand that is either safe, or controversial, or popula. Whatever the decision, he must build it because conscience tells him it sounds right.

www.success2music.com

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

We learned that you can tell a lot about someone's Personal Brand is the way (s)he handles these three things: a rainy day, no Wi-Fi connection and lost luggage.

For a Comfortable Journey of Life, Just Reduce the Luggage of Desires.

Don't let your luggage define your travels, each life unravels differently.

Carry on moving forwards, if you have a dream, you are good to go. The only extra luggage you will need is self-belief and perseverance.
Eventually we all come to the same conclusion… Conclusions and assumptions...We all travel with them and frequently they are like poorly packaged luggage-falling apart and needing to be redone as we journey through life...We take our conclusions and assumptions and set them aside until we pick up new ones, and then we set them aside until we realize we shouldn't ever carry either.

If you were to create a Brand with your dreams, what would you carry out?

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

MOST RECENT

Branding Ideas are easy. Some are like sheep. Where one goes, the rest will soon follow...... It's the execution of ideas that really separates the sheep from the goats.

The price of being a sheep is boredom. The price of Branding out from the sheep is challenging. Choose one or the other with great care.

We laugh at sheep because sheep just follow the one in front.
Real branding must ultimately be limited to those who insist on innovating. The rest is mere sheep herding.

Real branding does not take the road that is safe…. Safety is a fence, and fences are for sheep. Being the same as every other sheep is not the way to go…. I can’t believe we don’t see some brands for what they were from the beginning: a brand in sheep’s clothing. And now the sheep are pretending to be a brand.

How can anyone be silly enough to think themselves better than other people, because their clothes are made of finer woolen thread than theirs? After all, those fine clothes were once worn by a sheep, and they never turned it into anything better than a sheep.

With branding, let more than your clothes define you. It’s not what they are made from - It’s what you make of them. Your brand is not your logo! ~ the Cool Branding Guy

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

Branding is when what you think, what you say, and what you create are in harmony.

People can believe things that are true and things that aren't true and they can believe things where nobody knows if they're true or not.
Some believe that mankind's destiny lies in the stars. Some believe that candy really did taste better when we were kids, that it's aerodynamically impossible for a bumble bee to fly, that light is a wave and a particle.

The most important things are the hardest to say. They are the things you are proud of, don't diminish them, lack of confidence in your brand will shrink things that seemed limitless when they were in your head to no more than living size when they're brought out. But it's more than that, isn't it?
The most important things lie close to wherever your secret thoughts are planted, like landmarks to a treasure your enemies would love to steal away.
And you may make revelations that cost you dearly only to have people look at you in a funny way, not understanding what you've said at all, or why you thought it was so important that you were excited while you were saying it. That's the worst, I think. When the secret of your amazing stays locked within not for want of a teller but for want of an understanding ear. ~ the Cool Branding Guy

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

Your Brand Style.... can move mountains. You you just move to the next level with every journey. "The man who moves a mountain begins by carrying away small stones" - Confucius "

The man who moves with style begins by carrying himself better"
We do not need magic to transform our outlook. We carry all the power we need inside ourselves already. It's not the product that defines your image, it's the way you carry it.
Cool and style go together perfectly and are for shoulders strong enough to carry them.

Style is meant to wake us up. People try to hide their style. But they’re wrong. Style is something to carry, like a radio. You feel your strength in the experience of stylishness. It’s all in how you carry it. That’s what matters. Cool is a feeling. Your feelings are a part of you. Your own reality. If you feel ashamed of them, and hide them, you’re letting society destroy your reality. You should stand up for your right to feel cool.

Brand up for yourself!

What's your brand style?

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

There is something delicious about writing the first words of a Brand story. You never quite know where they'll take you.
Everything is possible. The impossible just takes longer.
Give the world the best you have and you may get knocked back.
Give the world the best you have anyway.

If you do well, people will accuse you of selfish ulterior motives.
Do well anyway.

If you are successful, you will win false friends and true enemies.
Succeed anyway.

The good you do today will be forgotten tomorrow.
Do well anyway.

Honesty and frankness make you vulnerable.
Be honest and frank anyway.

The biggest men and women with the biggest ideas can be shot down by the smallest men and women with the smallest minds.
Think Massive anyway.

People favour underdogs but follow only top dogs.
Work for the underdogs anyway.

What you spend years building may take longer succeeding.
Build anyway.

People really need help but may attack you if you do help them.
Help people anyway.

People are illogical, unreasonable, and self-centred.
Love them anyway.

There comes a time when one must decude to build a brand that is either safe, or controversial, or popula. Whatever the decision, he must build it because conscience tells him it sounds right.

www.success2music.com

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

We learned that you can tell a lot about someone's Personal Brand is the way (s)he handles these three things: a rainy day, no Wi-Fi connection and lost luggage.

For a Comfortable Journey of Life, Just Reduce the Luggage of Desires.

Don't let your luggage define your travels, each life unravels differently.

Carry on moving forwards, if you have a dream, you are good to go. The only extra luggage you will need is self-belief and perseverance.
Eventually we all come to the same conclusion… Conclusions and assumptions...We all travel with them and frequently they are like poorly packaged luggage-falling apart and needing to be redone as we journey through life...We take our conclusions and assumptions and set them aside until we pick up new ones, and then we set them aside until we realize we shouldn't ever carry either.

If you were to create a Brand with your dreams, what would you carry out?

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach

How Cool is this Branding?

There comes a time when one must take a position that is neither safe, nor politic, nor popular, but he must take it because conscience tells him it is right.
Life always somehow tells us that we are about to make a big decision, but making decisions is just part of life. What does the world want of me? Does it want me to take no risks, to stay where I am because I didn't have the courage to say "yes" to life?
Each day means a new twenty-four hours. Each day means everything's possible again. You live in the moment, you decided in the moment, you take it all one moment at a time.
We all have our time machines, don't we? Those that take us back are memories... And those that carry us forward, are dreams.
Sometimes, the smallest thoughts take up the most room in your minds.
Make your decisions, take your chances, think carefully, but keep on going…. Be Cool but don’t freeze up.

What decision do you need to make?

COOL QUESTION
www.coolquestion.co.uk

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor

What do you know about Branding!

With three new clients this week i get asked that question all the time.... Simply do something different and Brand out from the crowd. Don't flock to do the same as everyone else. If you want to be in front of the competition be a Shepherd lead the sheep and let them follow you.

You could rattle the stars," if you wanted "You could do anything, if only you dared. And deep down, you know it, too. That’s what scares most people.

What's terrible is to pretend that second-rate is first-rate. To pretend that you don't need brand out when you do; or you like your work when you know quite well you're capable of doing better.

Everything is possible. The impossible just takes longer.

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor

Branding is not just about creativity – it’s about Confidence and Commitment.
There comes a time when one must take a position that is neither safe, nor easy, nor expected, but he must take it because conscience tells him it is right.
You have to show up branded up to earn your stripes, because industry leaders understand when you are really the brand.
It’s not just about logos and straplines – it’s about engagement and holding attention with effective story lines.
It’s not about graphics and if your face fits – It’s about style, details and other important bits.

And as always..... grateful for the extra care and service from a great hospitality team at the Ritz London Hotel.
#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor

A brand story has to glide like a yacht, not bump along like a supermarket trolley.
The boss was watching, but I decided to seize the opportunity…. And do I look like the kind of man that can be intimidated?" "Well..." said the doorman, pushing back his bowler hat to reveal his sparkle in his eye.
The door man then leapt into the picture and we created a state of art a luggage trolley. "Yes, I'd have to say you don’t” Said the doorman.

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor #BrandingTips #Brandingideas #Brandexposure #Brandvisibility

Thinking ahead travelling in red. For Personal Branding there is a lot to be said.
Thinking over a busy international schedule!

If you don't know where you're going, any road will take you there. Whatever decisions you take when you are away, you always find some you want to make when you get home.

It’s like traveling through life. Sometimes we take for granted the very things that most deserve our gratitude. We can be grateful for the little things whilst hoping for big things, we just have to have the faith to take that journey. Faith is taking the first step even when you can't see the future outcomes.

You gain strength, courage and confidence by every experience in which you really stop to look at where you’ve come from. You are able to say to yourself, 'I have made it through this stage. I can take the next thing that comes along.' Because we must do the things we think we cannot do.

We can only become truly accomplished at something we love. Don’t make money our goal. Instead pursue the things we are passionate about doing and then do them so well that people can’t take their eyes off of us.

And, in the end, the road we take is equal to the distance we will cover.

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor #BrandingTips #Brandingideas #Brandexposure #Brandvisibility

Like the sound of Cool Branding?
Like the voice of the sea speaks to the soul.

It is 'where we are' that should make all the difference, whether others believe we belong there or not.

I sense once more how simple and inexpensive a thing is happiness: a glass of vanilla latte, Wi-Fi, a beautiful view, the sound of the sea. Nothing else.

Yes there is a pleasure in the pathless woods,
There is a rapture on the lonely shore,
For me there is a cool place, where none intrudes,
By the deep sea, and music in its roar:
Where I work none the less, but accomplish much more ~ The Cool Branding Guy
www.thecoolbrandingguy.com

#BrandOutFromTheCrowd
#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

Is the glass half full, or half empty? It depends on whether you're pouring, or drinking.
People tell me, "You're such an optimist". Am I an optimist? An optimist says the glass is half full. A pessimist says the glass is half empty.
A Branding Consultant is much more creative. It is an old adage, but a brand new way to look at is this is……. He says, "Call it what you want, but just Brand the glass.

You are your own brand – You are either following the crowd….. Or you Brand out from the crowd? - the Cool Branding Guy

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor #BrandingTips #Brandingideas #Brandexposure #Brandvisibility

www.thecoolbrandingguy.com

Funny how we take it for granted that we know all there is to know about another person, just because we see them frequently or because of some social or business acquaintance.

Sometimes I think people take style for granted.
The price of personal branding is never cheap, and in certain situations it is unthinkable. But to achieve the visibility, it is precisely the unthinkable that must be thought.

First impressions count, and the reason we cannot determine which of our decisions are good and which bad is that in a given situation we can make only one decision; we are not granted a second, third, or fourth option in which to compare various decisions.

The more distinct your brand, the greater the curiosity.
Casual is cool, but brand confidence is granted to the bold as a bonus prize.

#BrandOutFromTheCrowd
#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

My soul is a hidden orchestra; I know not what instruments, what fiddlestrings and harps, drums and tamboura I sound and clash inside myself. All I hear is the symphony.
I wear Red because I like it. I still do, and wearing it still means something to me. It's still my symbol of rebellion against a stagnant status quo, against people whose minds are closed to others' ideas.
When asked, "Why do you always wear Red?” I say, "I just do!” Branding in the market place is like an opera... It was when I noticed that every musician on the stage was wearing mourning black. And when the conductor with red glasses raised his arms the performance began and it was not a noise that filled the cavernous space, But a symphony.

That was when I thought…. In Branding - No matter what you do... To lead the orchestra, you have to turn your back on the crowd.

#Marketing #BrandOutFromTheCrowd

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing #BrandingCoach #BrandingMentor #BrandingTips #Brandingideas #Brandexposure #Brandvisibility

Modern marketing has transformed man into a commodity; he experiences his life energy as an investment with which he should make the highest profit, considering his position and the situation on the personality market. His main aim is profitable exchange of his skills, knowledge, and of himself, his "personality package" with others who are equally intent on a fair and profitable exchange.
Branding has no goal except the one to move, no principle except the one of loyalty, no satisfaction except the one to add value.

Okay, okay, okay.
We understand that pushing the elevator button over and over again would not make the elevator appear sooner. But sometimes we can’t help ourselves.

In any new situation, whether it involves being in an elevator or at a networking event, you will almost certainly be viewed in one of three ways.
As A) minus one: I’ve heard that before... They all say the same thing.
Or as B) zero: your impact is neutral and doesn't tip the balance one way or the other.
Or C) you'll be seen as a plus one: someone who actively adds value... Stop the lift I need to know more.

Everyone wants to be a plus one, of course. But proclaiming your plus-oneness at the outset almost guarantees you'll be perceived as a minus one, regardless of the skills you bring to the table or how you actually perform.

A cool rule for Personal Branding..... Look to elevate others then others will want to take the lift with you.

BrandOuFromTheCrowd

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

Admit it.
You aren’t like them. You’re not even close. You may occasionally dress up as one of them, watch the same webinars as they do, maybe even eat the same exclusive restaurant sometimes. But it seems that the more you try to fit in, the more you feel like an outsider, watching the “normal people” as they go about their automatic protocols.
For every time you say club passwords like “brand positioning” and “customer focus, you yearn inside to say unconventional things like “Tell me something that makes you cry”, “What do you think deja vu is for? or is your product or service perceived to be cool”. Think about it, you even want to talk to that decision maker in the elevator. But what if that girl in the elevator (and the balding man who walks past you on the way to the same client) are thinking the same thing? Who knows what you might benefit from being different from the others?
Everyone carries a piece of the puzzle. Find out what makes you different…. Just ask yourself the question.

No opportunity comes into your life by mere coincidence.
Trust your instincts. Do the unexpected. Find the one thing that makes you different…
BRAND OUT FROM THE CROWD

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

The best moments are when you come across something – a thought, a feeling, and a way of looking at things – which you had thought special and unique to you. Now here it is, set down by someone else, a person you have never met.

Personal Branding is the consequence of personal effort. You fight for it, strive for it, insist upon it, and sometimes even travel around the world looking for it. You have to participate relentlessly in the manifestations of your own style. And once you have achieved a state of personal conviction, you must never become lax about maintaining it.
It's not the face, but the expressions on it. It's not the voice, but what you say. It's not how you look in that outfit, but the way you pose in it.
The bold individuals are the ones who don’t mind looking different. One way of putting it is… Lighthouses don’t go running all over an island looking for boats to save; they just stand there shining.

Can a product convey cool branding the way a person can?

#ExpectDifferent - #BrandOuFromTheCrowd

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

A Legend Is Born the Experts are Stunned.

You don't need to be an Expert. You just need to Brand Out From The Crowd.

PAC-Man the game became the most popular arcade game of all time. Toru Iwatani designed the game over the short time of 18 months (yeah back then one guy could write a game on his own, imagine that today?). Iwatani drew inspiration for his game via a famous Japanese phrase known as "Paku-Paku Taberu". This odd sounding name is symbolic of the noise made when one opens and closes their mouth rapidly. After a short 18 months, the game was complete and launched as "Puck Man". Strangely enough, it was NOT a big success after launch.

Namco and Iwatani may have developed "Puck Man" in Japan, but it was Midway who marketed to the United States and saw sales fly through the roof. Nobody had ever seen a game like it before.
Renamed to Pac-Man in the US, it became an instant hit. It caught everyone by surprise and even the so called experts overlooked Pac-Man while reviewing arcade games (don't the experts always do things like that?). It’s the classic story…. You can have a take on something original and still be your own brand.

#ExpectDifferent - #BrandOuFromTheCrowd

#BrandingOutFromTheCrowd #Branding #Brandidentity #Brandstory #Brands #branded #brandambassador #brandprofile #brandingstrategy #brands #branded #brandingtips #PR #Marketing

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