After @botanicatucson invited me and @pueblovida up for a tour, we talked a lot about the similarities between their respective industries. Both in cultivation and consumption. We all thought it’d be a blast to creatively collaborate on a can to be released on 4/20. Hence, “Parallels”. A 3D IPA. ▫️
The 3D idea was in my pocket for months, and obviously this was the right time to use it. It took hours of headache-inducing experimentation, and some help from @rogoillo and my son’s Magic Schoolbus 3D Space Book. ▫️
The design is heavily inspired by the amazing #francogrignani. Thank you to both Botanica and Pueblo Vida for letting me get weird.
Get a 4-pack and a pair of glasses at Pueblo Vida, a shirt from Botanica, and a 12x18 poster between em and geek out. Can’t wait to watch everyone experience this!