As creative advertisers, we’re always on the hunt for new consumer demands and interests. One key trend we’re monitoring is a growing surge in ecotourism and sustainable hospitality. Over the last decade, the number of travellers willing to spend on environmentally-friendly travel has increased by a third. In response, brands have been developing more robust sustainability practices.
In Barbados, PEG Farm and Nature Reserve is home to a creative cultural experience focused on environmental consciousness, regenerative agriculture and holistic lifestyle practices. These important activities are supported by its beautiful polyculture farmscape, which provides a unique setting where people taste nutritious food, learn about agriculture and experience the land with wellness programs.
PEG's location at East Hall, St. Joseph is a unique space. With 108 acres elevated at 1000 ft., the grounds are surrounded by some of the most spectacular views in Barbados, with lookouts sprawling over the entire East coast from North to South.
PEG strives to integrate four main principles of agriculture: biodynamics, broad acre permaculture, free range animal husbandry and holistic management. These principles revolve around creating a healthy, balanced farm that can sustain itself without any outside inputs. This system grows delicious produce without fertilisers or pesticides, as well as free range animals for fresh eggs and meats.
To experience this remarkable farm system in action, PEG offers guided tours and day passes that allow visitors to enjoy the outdoors. What a way to spend the day!
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