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SRAM MTB  A whole new system for whole new horizons. The range to realize. This is GX Eagle™ Learn more ⇩⇩⇩

The first person never wins. Congrats, Brandon. #RedBullJoyride @brandonsemenuk

Video my @mindsparkcinema | #SRAM

The now and future king. @brandonsemenuk 1 @johanssoemil 2 #RedBullJoyride

Photo by @amarcouxphotos | #SRAM

Perfect Five. Before half of Whistler was awake, @brandonsemenuk had already secured his fifth #RedBullJoyride title. #OneWithGravity

Photo by @svenmartinphoto | #SRAM

Biggest cheer so far? @szymongodziek and his Superman.
Photo by @amarcouxphotos | #SRAM

It's hard to be the first guy down, but @brandonsemenuk shook off the nerves to put down an 89.8 to start the contest. Watch it LIVE on Or Red Bull TV. #OneWithGravity

Photo by @amarcouxphotos | #SRAM

What makes @johanssoemil's Trek Ticket S uniquely his own? "On this bike, a bit higher seat post. Like, more height on the seat than most people — because I am long, and I can’t pinch the seat if it’s too low. My brake lever is pretty far down. A lot of people can’t even believe how I could have it like that. But with the body position I have when I ride, I’d have problems stretching out my finger if I had it too much up.
That’s some stuff that makes it mine — and then gyro, of course, and crank stopper. I can’t ride without it." #Crankworx
Photo by @amarcouxphotos | #SRAM

It's Super Bowl Sunday in the slopestyle world. Catch #RedBullJoyride live on and Red Bull TV at 10:30 am. - 1:30 pm. PST.
Photo by @amarcouxphotos | #SRAM

What wizardry does @brandonsemenuk have up his sleeve? Catch #RedBullJoyride live on and Red Bull TV at 10:30 am. - 1:30 pm. PST.
Photo by @amarcouxphotos | #SRAM

The Gatekeeper | Every sport has a gatekeeper. A line, a flag, a clock, an opponent. This sport has me. You can be a hero everywhere else on my course, but you can’t afford to get me wrong.
Getting me wrong hurts in every possible way. But if you get it right, the people will cheer. And they won’t stop talking about what you have done. And the next generation of riders will remember, and they’ll build on your legacy.
In other words, if you treat the gatekeeper right, it can make you a legend. #Crankworx
Video by @mindsparkcinema | #SRAM

Winning bike: @troybrosnan's Canyon Sender CF with SRAM XO1 DH, SRAM Code RSC brakes, @RockShox BoXXer World Cup, and RockShox Vivid R2C. #OneWithGravity @canyon @canyon_factoryracing

Photo by @amarcouxphotos | #SRAM

Three-peat | @troybrosnan, riding SRAM Code RSC brakes, dominated the rest of the field for his third Canadian Open Downhill victory in a row. He joins his friend, the legend Stevie Smith, as the only people to go three straight in Whistler. #Crankworx @canyon
Photo by @amarcouxphotos | #SRAM

Darth Moir has a new bike, and the maiden voyage is the Canadian Open Downhill. The prototype @intensecycles 29er features SRAM XO1 DH and a @RockShox Super Deluxe Coil RC World Cup rear shock. @jackmoir_ @intensefactoryracing #OneWithGravity

Photo by @amarcouxphotos | #SRAM

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