The first stage of working with me: super basic concept sketches.
When clients come to me, I’m often the first branding professional in which they’ve ever invested. It’s a really nerve-wracking and scary thing to invest money in your business. And working with me—with any professional designer—IS an investment.
Every designer is different; every designer’s process is unique to their systems and workflows. I’m going to try to do a better job of sharing more behind the scenes bits of my own process and what it’s like to work with me.
With Script + Vine clients, we wade slowly into the design process rather than dive in headfirst. After the initial paperwork, preliminary questionnaire, and meeting, the first stage of designing is light: images of rough sketches straight out of my @remarkablepaper tablet, coupled with some short notes to describe the vision.
This allows us to start a dialogue about what you do like, what you don’t like, and anything I haven’t included that you’d like to see. Since I work with creatives whose persona is at the core of their brand, I find that a design process that functions as a partnership is important in ensuring the final branding reflects the person behind the business as much as it reflects the business itself.