Looks like animals have Jon Bon Jovi on their side! The rock and roll front man, who launched his Hart N Dagger clothing line in November has removed all leather from his collection. Instead, Bon Jovi is opting for vegan leather, a move that came after he learned the horrific truth behind the leather industry – thanks to animal rights organization, PETA.This is a big win for animals and the planet. People are becoming increasingly aware of the environmental and animal welfare issues associated with factory farms.As people learn the truth about the brutal and unsustainable leather industry, many companies are creating innovative alternatives to animal products. For instance, Green Banana Paper, a startup from Kosrae in Micronesia, created a cruelty-free leather made of banana fiber and another startup, Mycoworks, is making a leather from mushrooms. Pineapple is also getting in on the cruelty-free leather fun!
While it’s unclear if Bon Jovi will stop wearing leather himself, we still applaud the compassionate decision of his clothing company. Share the news with all of your animal loving friends! Credit to @greenplanet.org #vegan #vegetarian #picoftheday #photooftheday #music #song #artis #lether #skin #movie #video #love #animals #milk #cheese #sport