We are so deeply touched by @LiveBeautifulMama’s beautiful testimonial for our #PanteneGoldSeries. 💛✨ “The biggest challenge for me is finding products that my hair responds to now. Too heavy and it weighs down my curls, too light and they're left dry and lifeless. I'm definitely one of those girls who can't be bothered to spend countless dollars and time trying and testing out new products only for them to fail. I don't even have time for a full out wash day thingamajig these days! Hued women should not have to travel the 7 wonders of the world to find products that work. Ever.
I initially fell in love with the @Pantene Gold Series Collection before I even used it on my hair. Why? (have you seen the ads? you should if you haven't. So much #blackgirlmagic) @Pantene's new line was created by 11 Black Ph.D scientists, 40+ hairstylists and even a dermatologist! Research was conducted on over 3000 women (across the globe: Kenya, Nigeria, Brazil and America) to find the perfect fit for us all. This is the first time a mainstream brand has created a haircare collection for us by us.
Our self care is just as important as anyone else's-- we shouldn't be relegated to a tiny section in the hair care aisle + hopefully this wakes up other consumer brands to create products that recognize diversity. This weekend, I practiced some self care on my hair using the Gold Series Collection-- SO. GOOD. I tried it on Ava's hair too (which responds to product better than mine does) and it was even better. The proof is in the pudding and needless to say, the whole collection lived up to my expectations completely.” 📸: @livebeautifulmama @lennoxave @styleprovoking @corianneelizabethbeauty