Instagram post by @bryceandstefanie Bryce & Stefanie Lugo

Agents: let’s talk MARKETING. Do you love it? Hate it? Don’t know where to start? I’ve been at each of these stages with marketing at some point or another, but once I figured it out, it made all the guesswork go away. 🙌
Here’s a few quick things to consider:
1. Social media. It’s important and you need to show up there.
2. Your marketing should feel authentic. Too often we try to come off as the “polished professional”, but sometimes it’s more important to sound human!
3. You should be marketing with a specific audience in mind. Find them. Figure out how you can serve them. Then do it.

I’m recording a masterclass allllllll about how to craft marketing that SELLS by speaking directly to the people you want to reach. And, how to walk the talk by pairing it up with an amazing client experience. Interested? Let me know in the comments!!

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