Instagram post by @arsenalmatchdayinsta WWW.THEMATCHDAYSHOP.COM

⚽️The Arsenal Match Day Shop⚽️
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This is the official Instagram page for the infamous Arsenal Match Day; COME ON YOU GUNNERS! This is the only Gooner Gallery in the world & we are thrilled to take you on our journey of being an Arsenal fan in an Arsenal shop!
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The shop was opened 5 years ago with the aim of creating something authentic, real & genuine for Arsenal fans. The area was initially quite bland & needed some Gooner vibes! At first, the shop was just the stalls which you see in front of it on a match day & the space was previously rented. However, having seen the popularity of the stalls & the enthusiasm of Arsenal fans wanting to know/see more about the club; Dan’s (Shop Owner) vision became far greater. Come Sep 2013, the shop was live & ready for our first home match against….you guessed it…Them lot down the road! Following a 1-0 victory, an opening party was unleashed & this beautiful community of arsenal fans was officially born!
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Dan, says; ‘I started off with just a few pieces of my own collection & sold my first item as we were doing a refurb of the gaff. Before we moved in, it was a money gram location. It was actually quite funny, people kept coming in trying to give me money! Nowadays we offer it all; sell/sourcing retro shirts, pictures from Gooner artists all the way to key chains/accessories!'
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When asked about his memorabilia collection, Dan added; ‘If I was to choose my two most unique bits of memorabilia, it would have to be either my signed goal post from the Colney training ground or the scissors that were used to open up the white house press room!
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Despite owning some of the best, if not THE best, Arsenal memorabilia you will ever set your eyes on, Dan has a unique vision & prides himself on something a bit different to the normal shop owner. ‘I’m probably most proud that we've managed to build up a community of friends, customers & even local shop keepers such as Hornsey Road Traders on our road. We also aim to increase this community aspect by helping out those who are perhaps less fortunate than us & donating scarfs/hats to local school kids or refugee children

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