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NOWNESS  A global video channel screening the best in culture. Art I Design I Fashion I Beauty I Music I Food I Travel

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For the latest release from Rio de Janeiro-based DJ and producer Leo Justi, director Julio Secchin presents a sun-drenched portrait of Passinho, the dance craze that’s spread from their native Brazil across the globe, spawned millions of YouTube videos and found fans in everyone from Cara Delevingne to Beyoncé. Here, Negri talks about the film:
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“Passinho—which translates as ‘footwork’—is the ultimate expression of Rio's Favelas. Born out of the alleyways in slums across the city, barefooted kids shaped this dance into a Brazilian institution."
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“Far from the estate’s support and infrastructure, an amazing amount of talent emerged from the poorest neighborhoods in Rio. Young men and women turn to this artistic expression to avoid being recruited by one of the many drug trafficking gangs—an attitude that can be both risky and life-saving."
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“Both dancers in the video have made a name for themselves in this business, and are now giving back to the community, teaching young kids. Dance move by dance move, they help to shape a brighter future for their neighborhood.”
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#JustDance #Passinho #TodayOnNOWNESS #Brasilia

Photography by Synchrodogs (@synchrodogs_official)

TODAY ON NOWNESS: THE 1000 DAYS
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Ivan Olita (@ivanolita) captures the gruelling journey that some monks take to reach enlightenment
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For the latest chapter of #EnduranceTest, the Los Angeles-based director talks about his portrait of the monks of Mount Hiei, Japan, where spiritual practices hearken back thousand of years, and where the kaihōgyō, a pilgrimage lasting 1000 days, has been completed by less than fifty monks in over a century: .
“Kaihōgyō, the 1000-day pilgrimage performed by Tendai Buddhists, is not a challenge in the usual sense. The literal translation is 'circling the mountain,' so the mountain itself and a connection to nature is crucial; it has a more meditative meaning, it is part of a lineage of enlightenment wisdom that spans centuries, ages and generations."
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A film by Ivan Olita (@ivanolita) - a production by @brv.nyc
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#TodayOnNOWNESS #EnduranceTest #DocumentaryFilm

Photography by Pat O'Rourke (@chilligansisland)

NEW! Poet and artist Cleo Wade (@cleowade) invites you into her East Village apartment in the latest episode of 'My Place'
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Directed by Barbara Anastacio (@barbaranastacio)
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#TodayOnNOWNESS #CleoWade #MyPlace

Yokainoshima,
photography by Charles Fréger (@charlesfreger)

MOST LOVED: BEYOND NATIVE
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MINI FASHION unleash a creative explosion in an ode to home and the traveling heart
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In an energetic portrait of artistry, exploring the themes of home and identity, a group of rising artists from the worlds of dance, music, and visual art unite for a dynamic show of intercultural creativity.
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The film, a celebration of open communities, cultures, and the urban traveler, serves as a slick introduction to MINI’s new brand offshoot MINI FASHION and its concept BEYOND NATIVE, and was inspired by the German ideologies of heimat—the bond a person has with their heritage and origin—and fernweh, the need to explore and discover new territory.
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#MINIFASHION #BEYONDNATIVE
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@colonelblimpstagram and @1visionist
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Dancer: @aboutmanuel
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Directed by: @nurcasadevall

Photography by Sean Fennessy

MOST LOVED: BEYOND NATIVE
.
MINI FASHION unleash a creative explosion in an ode to home and the traveling heart
.
In an energetic portrait of artistry, exploring the themes of home and identity, a group of rising artists from the worlds of dance, music, and visual art unite for a dynamic show of intercultural creativity.
.
The film, a celebration of open communities, cultures, and the urban traveler, serves as a slick introduction to MINI’s new brand offshoot MINI FASHION and its concept BEYOND NATIVE, and was inspired by the German ideologies of heimat—the bond a person has with their heritage and origin—and fernweh, the need to explore and discover new territory.
.
#MINIFASHION #BEYONDNATIVE
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@colonelblimpstagram and @1visionist
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Directed by @nurcasadevall

Saint-Pierre
Firminy, France
designed by Le Corbusier

Photography by Nicola Kuperus

Wanderlust

Photography by Jason Stair

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