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nike  Just Do It.

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Straight up. Shut down.

#airmaxday wraps up in NYC with @travisscott.

It's not a shoe, it's a movement. #AirMax

#NikeLab presents: The Vision-AIRS. Go behind the design with famed industrial designer Marc Newson, whose #VaporMax launches #AirMaxDay on nike.com.

What will they say about you?
Maybe they'll say you showed them what was possible.
#believeinmore #nike

The bond between players should exist between people. Thank you, New Orleans. #EQUALITY #nike

We step onto the court as equals. Judged only by our performance. New Orleans sets the stage for All Star Weekend @nikebasketball#EQUALITY #nike

Is this the land history promised?
This field of play.
Where the dream of fairness and mutual respect lives on.
Where you are defined by actions, not your looks and beliefs.
For too long these ideals have taken refuge inside these lines.
Equality should have no boundaries.
The bond between players should exist between people.
Opportunity should be indiscriminate.
Worth should outshine color.
The ball should bounce the same for everyone.
If we can be equals here, we can be equals everywhere.

#EQUALITY #nike

Everyone loves an underdog. @rogerfederer #justdoit

Everyone loves an underdog. #justdoit

Do you believe in more? Watch @FKAtwigs x @nikewomen, featuring @ughlyducklin and @mchamleywatson.


#doyoubelieveinmore #nikewomen

Are We Running Today? For @KevinHart4real, the answer is always YES. #JustDoIt

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