•GOES ON LIKE AN AFTERSHAVE FEELS LIKE A MOISTURISER•
Sensitive skin is one of the biggest problems that regular shavers complain of. Although they are great for toning, alcohol-based after shaves can aggravate this sensitivity by drying the skin out. For more than a year we worked on an alcohol-free after shave formulation that would solve this problem.
The result was a serum containing witch hazel to tone the skin, allantoin to help with recovery, and aloe vera with vitamin E to soothe. But it wasn't enough. Moments before we were about to go into
production we decided to take this product to the next level.
The first thing we did was to invent a new category of After Shave. This became an After Shave 2 in 1 which not only soothes & tones, but also moisturises & protects the skin. To do this we added high quality moisturising ingredients - the kind you would see in an expensive age-defying day cream. In went Beta-glucan, Hyaluronic Acid, Vitamin B5 & Kakadu Plum Extract. But it still wasn't enough.
We then went about developing a series of 4 scents, each one specifically designed to capture the essence of the seasons. The final instalment (Winter Wood) is our Winter edition - just released. With its cedarwood & smoky scent, it feels like sitting near the fire in a log cabin by the snow.