A huge thank you to Columbia Records’ Jennifer Frommer for a brilliant masterclass on sponsorships and partnerships, and thanks to everyone who came out on a rainy morning to hear her speak. We had such a great group of women - so good to see everyone connecting. And thank you to luxury co-working space @blenderspace for hosting us.
A few great takeaways:
Look outside the obvious mainstream brands for potential partners
Write short succinct pitch emails
Remember you’re still dealing with people not entities - nurture the relationship
Paper everything and spell out every detail in your contracts.