Five and half years ago I was lucky enough to get a meeting with the one of the most influential beauty editors in the world - SunHee Grinnell. I had only met with a handful of beauty editors by the time I met SunHee, and being a small, indie brand, when you sit down with big editors, it can be extremely daunting - but it places you in a position to show yourself, what you are doing, and why it’s different, and that is an immense opportunity.
When I arrived at her office in NYC I was taken to the conference room by her lovely assistant and when SunHee first walked into the room, I instantly felt a powerful, calm, comforting energy in the midst of being in the office of one of the biggest magazines in the world. She radiated kindness and humility in a way that is truly rare. I felt at ease sharing my story as she gracefully listened to everything I had to say and took notes the whole time. I shared about everything from my hands-on work in beauty industry, to my humble beginnings making products for myself in my kitchen in Los Angeles, and I had the chance to explain to her what true herbal synergy and science is and how effective it is at transforming skin and hair.
SunHee was the first beauty editor who really got me. She saw what I was doing and how it was unique and true. So she was the first one to believe in me enough to publish a profile on me and my skin and hair care line in Vanity Fair magazine when the cosmetics industry didn’t know who I was. And I am forever grateful.
I’m sharing this story today because recently I had the honor of meeting with SunHee again. Our sweet conversation danced around the amazing green beauty sector, spa life, and our shared dream of living in the countryside one day. And today, I’m entirely honored by her once again as she has written about me, my brand, and products on her website sunheegrinnell.com. I’m completely elated as I respect and admire her so much - she speaks of her “new obsession - the forthcoming Hydration Boost Concentrate,” applies it with the Hydrating Accelerator and Vital Balm Cream for two weeks and talks about the results - please have a read. Link in stories and SunHee’s bio.