Meet Beth ❤️
Beth Moyer is a former financial analyst and accountant who worked closely with management teams in Jordan Brand at Nike before she left corporate America in April 2017.
She joined Rodan+Fields 4 years ago while she was still at Nike. Why?
I’m her words:
“A.) I met with a former Nike coworker and ran into some others while on the Nike campus and I learned that one of the guys I used to work with who was a super-smart guy who worked in Nike strategy, left to go work for Estée Lauder. He told my coworker that Lauder's BIGGEST strategy problem right now is how to deal with Rodan+Fields stealing their market share.
B.) At the corporate event last night in Portland, a sales director spoke who came from Estée Lauder a few months ago said that just before she left Lauder, she attended a corporate event for top sales executives. She said they are basically trying to figure out our model and how they can adjust their business because they are freaking out.
My point. Estée Lauder has been around for 80+ years and owns MANY of the brands we all know. We are completely disrupting the industry and they have no idea what to do about it. We are already #1 and the fastest growing skincare brand. That in itself is difficult to do! But, only 3 out of 10 people know about us. There is SO MUCH GROWTH POTENTIAL HERE.
I’m partnered with the skincare brand that is seeing similar growth to Amazon.”
🚫We are NOT your mama’s party company. We are a legitimate online business that is changing with the climate of online shopping.
Curious like I was? We need to chat.