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itsugar itsugar

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IT'SUGAR  Home of giant candy and over the top sweets. It's not serious, IT'SUGAR. Find a store near you 👇


Sunday to-do: eat french fries✔️ cuddle with french fries (we suggest the @yummyworldofficial kind)✔️ slip into french fry induced food coma✔️ (📸 @domo.vang)

Everything looks better in rainbow order. Especially our Ramune sodas from Japan! 🌈

Pop quiz! Is this candy called unicorn bacon, sour strips, or rainbow belts? (Correct Answer: it doesn't matter what you call them because they taste amazing regardless)

Happy first day of summer! We're celebrating with tubs (and tubs and tubs) of one of our fav summertime sweets: cotton candy! ☀️ What's your favorite warm weather treat?

Just a spoonful of sugar... or a bowl full. Whatever works!

We were gonna make you feel bad for not getting a Father's Day gift... but instead we're just gonna remind you we're open today and have LOTS of silly stuff with punny jokes and poop humor (aka stuff dads love). 📸 @grizzelleholderness

Our 90s is candy making us feel extra nostalgic today. Who else remembers going to blockbuster to grab a movie and pick out some of these bad boys??

Behind the scenes 🍭Did you know we have a mini IT'SUGAR store in our office where we display all of our latest products? One downside: it's the only candy in the office we're not allowed to eat 😞

Some reasons why gummy burgers are better than normal burgers: 1) way cuter 2) 100% more candy 3) no grilling expertise needed 🍔

Mondays are hard.

May the hardest decision of your Sunday be figuring out which candy to choose for your Netflix marathon 🤔

Pre-gaming happy hour with a pint of gummies because that's just what we do around here. Bear belly, here we come! 🍻

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