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H&M  Welcome to #HM — daily fashion & beauty inspo Please share your thoughts, but keep a friendly tone @HM_Man @HM_Kids @HMHome

Whether you're soaking up the sun by the pool, on the beach or just in your local park, you need to put a sartorial spin on your swimwear style. Swipe right to see the perfect way to dress for long days under the sun, quick beach lunch breaks and after-beach parties! #HMMagazine

Show off your inner retro queen — turn to high waist bikinis! #HM

A fabulously fashionable duo. #HM #regram @jaimetoutcheztoi 📷: @lewisylvain

The Summer Express | @frecklesnur has packed her bags with the latest fashion and holds a ticket to Europe's dreamiest destinations in her hands. But before getting out of town, she's seeing off some of her top spots at home. Stay tuned for more from this season's greatest and most fashionable getaway – from Barcelona to Côte d'Azur to Lake Como to Berlin! Read the full edit on #HMMagazine

Get into Zen mode — it's #InternationalYogaDay ! 💭 #HM

Laughing, loving, caring, cuddling. Embrace every moment under the sun. ✨ #HM

Say bonjour to our Parisian-inspired capsule collection! 🇫🇷 #HM

This romantic skirt and top combo is the perfct day-to-night ensemble. #HM #regram @vnikali

”Chic! Relaxed! Modern!" Our latest limited-edition collection 'Bonjour Paris!' celebrates the best of French style, showcased by actors and muses @karidjatoure , @aliceisaaz and @marieangecasta . Go to #HMMagazine to discover their best style secrets, Paris top spots and most French things in their wardrobes!

Poolside picture-perfect! #HM #regram @vernenciso

Relaxed silhouettes and cool-girl accessories make for the perfect boho look. 🕊 #HM

Memories in the making. 💞 #HM

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