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Goldwell’s Master Design Team presented the best talents from the Master Colorist Program, Master Stylist Program and the new Master Texture Program at Global Zoom 16 in Stockholm. Watch the full Artist Session on in the Video library. #goldwell #globalzoom

The inspiration for Malaika’s haircut comes from the 70s, and the characteristic elements of this cut are a medium structured triangle fringe, over layers on top and a compact outline. #goldwell #colorzoom #feeltheflux

Congratulations to all of the Color Zoom National Gold Winners! We are so excited for you to compete LIVE in Barcelona in October and recreate your color masterpieces that #feeltheflux. Stay tuned as we will continue to post more winners prior to the Global Zoom Event. You can also view the album of winners on our Facebook page using the link in our bio. #goldwell #colorzoom

The iridescent reflections cause the color to glow on Malaika's dark glossy hair, shifting the perspective of shape and color through contrast and high fidelity placement. Discover our IN•FLUX technique heads in augmented reality with the Goldwell Education Plus App and the Color Zoom Collection Manual. #goldwell #colorzoom #feeltheflux

Watch Alison Alhamed, Editor in Chief and Maggie Mulher, Fashion Director of @ModernSalon Media share social media strategies to build your "Instabrand" from their Business Session at Global Zoom 16 in Stockholm! Find it on in the Video library. #globalzoom #goldwell #kmshair

Malaika’s multi-tonal play of Acid Gold and Coral Blush against the Pale Grey flows seamlessly onto the mystic Cool Brown background. This is Malaika's before-and-after look. Check back as we show you how to recreate the color, shape and texture of this look. #goldwell #colorzoom #feeltheflux

"There's a dark side to every hairdresser." - Rodica Hristu, Goldwell International Artist Color Zoom Master, Canada

Knowing Rodica, it’s hard to imagine she has a dark side! She is passionately dedicated to colors and coloring hair. Rodica is an internationally renowned stylist and, with her outstanding skills, she was a great mentor for the Color Zoom Winners. #goldwell #colorzoom #feeltheflux

A micro fringe combined with flattened roots and longer strands at the side – a perfect style to bring out the best features of a bold and confident face. Apply a small amount of StyleSign Flat Marvel onto the hair and create texture at the sides and fringe with your fingers by using StyleSign Showcaser. #goldwell #colorzoom #feeltheflux

Shane Bennett and his team from his eponymously named salon in Northern Ireland presented their latest collection at Global Zoom 16 in Stockholm. Check out Shane Bennett’s Artist Session at in the Video library. #goldwell #globalzoom

Soon the Country Winners of the Color Zoom Challenge '17 will be announced! Are you ready to vote for your favorite look in the Stylists' Favorite Award online contest? #goldwell #colorzoom #feeltheflux #stylistsfavorite

Julie’s style is an interpretation of a modern mullet. The key elements of this cut are the micro triangle fringe against the long wispy pieces and the concave nape. #goldwell #colorzoom #feeltheflux

Gerard Scarpaci, co-founder of, shared the latest information on how to use Instagram to build brand awareness at his Business Session during Global Zoom 16 in Stockholm. You can learn his tips and tricks by watching the session at in the Video library. #globalzoom

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