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Gekkeikan Sake  Official Instagram account of Gekkeikan, founded in 1637. Must be legal drinking age to follow this account.

http://www.gekkeikan.co.jp/english/index.html

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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The climax of the festival is the procession of three mikoshi shrines (miniature shrines). Traditionally accompanied by male and female lions, Sarutahiko, children, warriors, and priests on horseback, the procession wends its way through town. (photographed on Oct. 8)
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #mikoshi #parade #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #神輿 #巡行 #千姫 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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The mikoshi shrines were turned in front of the Okura House, which belonged to the founding family of Gekkeikan. To chants of “Mawase! Mawase!” (“Turn! Turn!”), the mikoshi shrines are widely rotated horizontally by the crowd of bearers. Large numbers of people came to see this dynamic ritual.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #mikoshi #parade #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #神輿 #巡行 #千姫 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
-----
The climax of the festival is the procession of three mikoshi shrines (miniature shrines). Traditionally accompanied by male and female lions, Sarutahiko, children, warriors, and priests on horseback, the procession wends its way through town. The photo shows a mikoshi being paraded in front of the head office of Gekkeikan and the main residence of the Okura family. The “Princess Sen” mikoshi, which was offered in 1597 to commemorate the birth of Tokugawa Ieyasu’s granddaughter, Sen, was part
of the procession until 1960. A new mikoshi has taken its place, as it now rests in the Gokonomiya-jinja Shrine owing to its immense two-ton weight. (photographed on Oct. 8)
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #mikoshi #parade #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #神輿 #巡行 #千姫 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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Male and female lions adorning the Worship Hall in the Gokonomiya-jinja Shrine.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #lion #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #獅子 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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Sacred masks of the Shinto deity Sarutahiko are hung in the Worship Hall within the shrine grounds during the festival. The tengu mask (long-nosed) is Sarutahiko-no-Mikoto, while the female mask is Ameuzume-no-Mikoto. These two are believed to be the husband-and-wife deities who guided the gods when they came down to Japan from Takamagahara, the Plain of High Heaven. They are worshiped widely since according to this myth, they are the deities who showed the way and purified the path when the gods were traveling around Japan. In the same way, the masks of Sarutahiko-no-Mikoto and Ameuzume-no-Mikoto are worn,leading the procession of mikoshi shrines (miniature shrines) during the Shinko-sai Festival.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #sarutahiko #ameuzume #lion #mask #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #猿田彦 #猿田彦命 #天鈿女命 #獅子 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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Sacred masks of the Shinto deity Sarutahiko are hung in the Worship Hall within the shrine grounds during the festival (rear of photo). The tengu mask (long-nosed) is Sarutahiko-no-Mikoto, while the female mask is Ameuzume-no-Mikoto. These two are believed to be the husband-and-wife deities who guided the gods when they came down to Japan from Takamagahara, the Plain of High Heaven. They are worshiped widely since according to this myth, they are the deities who showed the way and purified the path when the gods were traveling around Japan. In the same way, the masks of Sarutahiko-no-Mikoto and Ameuzume-no-Mikoto are worn, leading the procession of mikoshi shrines (miniature shrines) during the Shinko-sai Festival.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #sarutahiko #ameuzume #lion #mask #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #猿田彦 #猿田彦命 #天鈿女命 #獅子 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
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The Shinko-sai Festival at the Gokonomiya-jinja Shrine is an autumn attraction in Fushimi held in early October each year. The Gokonomiya-jinja Shrine is the guardian deity of the entire Fushimi district in Kyoto, which is why the festival is also called the Fushimi Festival. The photo shows the procession of unfurled hanagasa (flower umbrellas), which takes place on the first day of the festival (photographed on Sept.30). Each neighborhood creates its own hanagasa, and prayers are offered for the procession to finish safely.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #hanagasa #flowerumbrellas #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #花傘 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
-----
The Shinko-sai Festival at the Gokonomiya-jinja Shrine is an autumn attraction in Fushimi held in early October each year. The Gokonomiya-jinja Shrine is the guardian deity of the entire Fushimi district in Kyoto, which is why the festival is also called the Fushimi Festival. The photo shows the procession of unfurled hanagasa (flower umbrellas), which takes place on the first day of the festival (photographed on Sept.30). Each neighborhood creates its own hanagasa, and prayers are offered for the procession to finish safely.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #hanagasa #flowerumbrellas #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #花傘 #京都 #伏見 #月桂冠

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Shinko-sai Festival at the Gokonomiya-jinja Shrine
Fushimi Sake District’s Grand Festival
-----
The Shinko-sai Festival at the Gokonomiya-jinja Shrine is an autumn attraction in Fushimi held in early October each year. The Gokonomiya-jinja Shrine is the guardian deity of the entire Fushimi district in Kyoto, which is why the festival is also called the Fushimi Festival. The photo shows the procession of unfurled hanagasa (flower umbrellas), which takes place on the first day of the festival (photographed on Sept.30). Each neighborhood creates its own hanagasa, and prayers are offered for the procession to finish safely.
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#Gokonomiya-jinja #Gokonomiya #Shrine #Shinko-sai #festival #hanagasa #flowerumbrellas #japan #kyoto #fushimi #cooljapan #japanesestyle #autumn #gekkeikan #gekkeikansake #御香宮神社 #御香宮 #神幸祭 #秋祭 #祭 #花傘 #京都 #伏見 #月桂冠

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Gekkeikan Okura Sake Museum
Small sake bottle with drinking cup
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Utilizing the ever-expanding rail network, Gekkeikan tested out the market for bottled sake in Tokyo and other parts of the country. The company came up with a range of products, including small sake bottles that were sold complete with drinking cups that were sold at railway stations. The name “Gekkeikan” became known far and wide through sales of sake at stations and all the prizes it won at fairs.
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#gekkeikan #gekkeikansake #sake #japanesesake #ricewine #sakebrewery #sakegram #japan #kyoto #fushimi #cooljapan #japanesestyle #bottle #酒瓶 #月桂冠 #月桂冠大倉記念館 #日本酒 #清酒 #酒蔵 #京都 #伏見

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Gekkeikan Okura Sake Museum
Commercialization of Bottled Sake
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In 1910, Gekkeikan came up with the idea of selling small sake bottles with attached drinking cups, a revolutionary idea that combined the tokkuri flask with the ochoko cup, and registered it as a utility model. When the cap was removed it could be inverted and used as the cup. This idea was adopted by the Tetsudoin railway authority (government-owned railways), for selling sake at stations.
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#gekkeikan #gekkeikansake #sake #japanesesake #ricewine #sakebrewery #sakegram #japan #kyoto #fushimi #cooljapan #japanesestyle #bottle #酒瓶 #月桂冠 #月桂冠大倉記念館 #日本酒 #清酒 #酒蔵 #京都 #伏見

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Gekkeikan Okura Sake Museum
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“Gekkeikan” (laurel wreath), symbolizing victory and glory (product label)
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However, once the 20th century started, Fushimi sake started being shipped nationwide. Tsunekichi Okura, the 11th-generation head, registered the “Gekkeikan” (laurel wreath) trademark, symbolizing victory and glory in 1905, and in 1907 established a research office, bringing science and technology to the production of sake. While barreled sake production was at its peak, he pushed for bottling, and also tried other innovative approaches to brewing.
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#gekkeikan #gekkeikansake #sake #japanesesake #ricewine #sakebrewery #sakegram #japan #kyoto #fushimi #cooljapan #japanesestyle #label #月桂冠 #月桂冠大倉記念館 #日本酒 #清酒 #酒蔵 #京都 #伏見

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