If you've followed me for any length of time, you've probably heard me rave about the work of psychologists Chip and Dan Heath, who've published several awesome books on human behavior. One of those books, "Switch," delves into the concept of change and how various factors impact whether people succeed or fail with respect to making changes to their lives. Obviously, this has huge impacts in the fitness industry as we work to help clients to better exercise and nutrition behaviors.
One of the Heath brothers' important messages in the book is that it's much easier to change the situation than it is to change the person. People will like to train more when they're surrounded by people they like and they're listening to the music that suits their tastes. And, they'll eat better if they get junk food out of the house, or plan dinners out with friends who are also striving to eat healthy. And, my three-year-old daughters will eat their raspberries if they first get to wear them on their fingertips. The taste and caloric content doesn't change, but the experience does.
Eventually, when the situations have been "optimized" for long enough to get a bunch of exposures, the positive behaviors can become habit. What have you done to "change the situation" with your clients/athletes? #cspfamily