deciem deciem

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THE ABNORMAL BEAUTY COMPANY  We are a peaceful team. We make good beauty products like The Ordinary and NIOD. πŸ’š

Some of you have been missing NIOD's ELAN & Hylamide's C25 since we had to stop selling them in the EU not thanks to boring regulations. Our lab team has been working hard to swap the complicated-sounding Ethoxydiglycol for the equally-complicated-sounding Propanediol and now everyone is happy :-) In short, ELAN & C25 tried to "leave" the EU but we wouldn't let them go. The unwanted temporary breakup is over and EU-regulation-friendly versions of both products are now here. πŸ’β€πŸŠ

Let me start by answering the most common question we expect here: Suncare is coming (partially) this week. The exciting objects in this video are a couple of months away (unless you’re a πŸ’ at heart and certified by us 😜 in which case you’re possibly already using them). β™₯️

LoOpha Aromatic Woods. Soon. πŸ§‘πŸ’›

A journey into the unfamiliar. Soon.

The doors to NIOD’s (first-ever) store are now open @7dialslondon. We could not be more in love ❀️

NIOD’s MMHC2 won Vogue’s β€œSkintellectual Highlight of the Year” πŸ™Š. Our excitement has made us do something really silly and so MMHC2 is now available online at 50% off for one day only. Hugs to @britishvogue for our shiny new award πŸ’β€

London Seven Dials @ 73-75 Monmouth Street. Now open. It’s my favourite store! Hug, Brandon πŸ’šπŸ’šπŸ’šπŸ’šπŸ’šπŸŒ³

Runstraat 10, Amsterdam. πŸ’šπŸ’šπŸ’šπŸŒ³

Soon... (almost) everything will be (almost) always in stock. I love you, everyone. πŸ’šπŸ’šπŸ’šπŸ’šπŸ’šπŸŒ³ -Brandon

5th Avenue, NYC. In 2 weeks. πŸ’šπŸ’šπŸ’šπŸ’šπŸ’šπŸ’šπŸ’šπŸŒ³

ABNOMALY’s first surprises are here: Petrowhat (=bye bye Petrolatum) lip balms in four natural flavours: (Bali = Pineapple, Coconut = Coconut Milk, Baobab = Neutral, Rio = Guava). I love you from New York City. -Brandon

@7dialslondon. June 1st. I love you. πŸ’šπŸŒ³

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