The #cottonforlife initiative is a five-year programme between Brescia (@filmarnetwork) and Cairo to support Egyptian farmers in the local organic cultivation. The seeds used (Giza45 and Giza87) are two of the most highly graded cotton fibres in the world – the longest, thinnest, strongest and most uniform. Water use is limited and the supply chain and industrial processes are monitored and certified by independent, internationally-recognised authorities. Cottonforlife makes sure to support local agricultural communities too – especially women (who make up the largest share of cotton pickers) and young people. Together with the Ministry of Technical Education, mothers are encouraged to send children to school, where they experiment with organic cotton planting and growing, and are being trained in techniques to help safeguard the local environment.
When purchasing an item from our Nilo collection (link in bio) your are participating in this beautiful movement that is sustainably human and environmental.
#fashionrevolution @fashionrevolutioncanada @fash_rev