Personal branding isn’t as simple as sharing pretty pictures, sharing where you eat, showing your work or your home life. If your brand voice and how you share it are done right, clients and opportunities will come to you a lot more easier than the daily hustle.
This image, as an example, tells more about my brand story than just a normal restaurant shot. The focus is speaking to my potential clients, I’m not thinking about getting likes or gain followers (of course, those are great too, but social media, to me, is mainly a marketing tool for my business).
• Going to an oysters bar shows the kind of lifestyle I have.
• The location and the style of the restaurant shows my standard of taste.
• Two female friends enjoying time together represents my support for women.
• The way I frame the image represents my photography style.
It’s frustrating when you don’t know what to do with social media and how to share your story; it’s especially difficult when you’re a very private or shy person. So that’s why I decided to put together a personal branding program to share my method, that even an introvert like me can do pretty well with her career.
Enrollment for Building A Personal Brand 6-Week Program starts today and will go on throughout this week! First 10 people to sign up will receive an extra week of training, which I’ll share all the apps I use to create content for IG, IG Story and other social media platforms. The info can be found in profile link.