Did you know? Of the top emerging markets, India‘s GDP is expected to grow at the highest rate. With a rapidly growing middle-class, an increasingly powerful manufacturing sector as well as strong economic fundamentals, India is certainly too important for international brands to ignore.
Fashion players must redouble their efforts in this highly fragmented and challenging market where an educated and tech-savvy demographic rub shoulders with the poor and upwardly mobile, finds The State of Fashion 2019, a new report co-published by BoF and McKinsey & Company.
The report also outlines the top 10 industry trends that will shape fashion in 2019, from underlying consumer shifts to fundamental changes in the fashion system. To learn more and download your copy, click the link in bio. #fashion #trends #india