Genmaicha is a type of tea which is very popular in Japan, made by combining Sencha green tea with toasted rice. The term genmaicha collectively means "brown rice tea." Gen can be interpreted as "dark," while mai simply means "rice." In this case, gen can be understood as "unpolished," or "unhulled" since it is placed directly before mai. And cha means "tea." Genmai Cha is quite famous for its unique roasted flavor. Sencha tea is more strongly flavored than some other types of green tea, picked in the spring and steamed immediately after picking and then dried in hot air before being pan roasted. The leaves of Sencha are tightly furled, and have a slightly bittersweet flavor which pairs well with toasted rice.
Our Organic Genmaicha is a made from organic Sencha and organic roasted rice. Our Genmai Cha flavor is never dominated by the roasted rice. The subtle touch of Sencha bestows a natural sweetness, as well as a satisfying sheer green color to your brewed tea.
All of these aspects combined make Genmai Cha a great "gateway" tea. It is an easy tea to savor for those new to green teas. The "grassy," and "spinach-y" notes that often turn green tea neophytes off are sweetened and refined with nutty overtones of rice. It has a unique taste that most are sure to find unusually pleasing. When recommending green tea to those not yet exposed to it, Genmai Cha is a natural choice.
Genmaicha is also sold with matcha (powdered green tea) added to it. This product is called Matcha-iri genmaicha (lit. Genmaicha with added powdered tea). Our organic Genmaicha Matcha-iri is a wonderful blend of Sencha, puffed brown rice, and Matcha. The Matcha powder lightly coats the Sencha leaves and rice, adding a fresh and mellow taste. Due to the rice, this tea has the rich and hearty flavor of roasted grains or coffee but the freshness of Matcha and Sencha. It is very well balanced, full flavored and smooth. Added Matcha, it becomes mellow taste and its brewed water is light green color like Gyokuro's.
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