bennygold bennygold

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Benny Gold  Brand & boutique started from a simple sticker inspired by the mantra, Stay Gold. Staying true to your passion, growing up without growing old

Making waves | Benny Gold spring 2017 now available in our sf flagship store and select retailers worldwide.

The little things aren't little. Our limited @teva collab is available online now. Link in bio ☝🏽

My work has always been very patterned based. I was looking at the straps and looking at the way a pattern would fit on them so I took our paper airplane logo, simplified it down to very geometric pattern and made it work. The paper plane icon, to me, has always been a symbol of youth. I wanted to enhance what Teva is already known for, I didn’t wanna re-invent the wheel. — Read the full interview I did with @huckberry about our latest collab with @teva. link in our bio ☝🏽

No matter how long the winter, spring is sure to follow. Today is officially the first day of spring! Come by our sf flagship store to check out our brand new spring collection!

📷: @junehexter | #bennygold #staygold

We spent the day with our friends over at @huckberry to create an exclusive profile about our collaboration with @teva | Check out the profile to get a behind the scenes look at the project by clicking the link in our bio. ☝🏽 #TevaArtistSeries

Spring has sprung! Visit our new flagship store this weekend: 968 Valencia Street to check out our new spring collection!

📷: @junehexter

What’s fly? Our custom paper-airplane pattern straps on our @teva Sandal collab! Shop these limited-edition #TevaArtistSeries in our sf flagship store now! | 968 Valencia Street #antiworkwear

Come check out our spring collection and share a cup of coffee or some fresh brewed chai with us! Benny Gold 968 Valencia Street 11-7pm.

📷: @mdjsty

It took me awhile to realize that the design process is just as important as the final product. When I was first starting out I wanted to rush the process and race to the final design as fast as I possibly could. Looking back at the work that I was doing then you can tell that it lacks the solid foundation that sketching and development will give a project. I have come to appreciate the journey that each design takes starting with it's initial sketch all the way through to completion. Sketching is most rewarding part of the project to me now. Fully sketching out your ideas will ensure that you have found the best possible solution. It will also give your design the structure that it needs to be great. There are no shortcuts in life and design.

I am honored to team up with @Teva for the fourth installment of their artist series sandals! During my first job in high school, I sold a lot of Teva footwear at the shoe store I worked at, so I was very excited to collaborate with the brand. Using our iconic airplane logo I designed a geometric pattern reminiscent of Native American fabrics — an aesthetic that has become part of the brand’s DNA. Ten percent of the retail proceeds will go to P.S. ARTS, which is an organization that provides art education to underfunded public schools.

Head over to our new SF flagship store at 968 Valencia Street to pick up a pair.

Within the cut throat fashion industry streetwear stands alone as a supportive group effort of like minded individuals. Both @benhundreds & @bobbyhundreds have been nothing but supportive of me and my journey with the Benny Gold brand. They have been coming to SF to visit me since I was operating the brand out of my cramped apartment overrun with shipping boxes. Thank you for the years of advise, guidance and more importantly friendship!

📷: @benhundreds | #worksforjerks

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