I often get asked what I think about the hazy IPA category. I've heard all the arguments for why it's hear to stay, as well as the ones that say it's just a fad. In my opinion, craft beer isn't just one thing anymore, it's segmented pretty heavily. I don't see the desire for crisp, clean, drinkable beers going anywhere, ever. Conversely, I don't see the enthusiast's desire for big mouthfeel and amplified flavor to die down anytime soon either. There's enough breweries with solid, yet conservative enough business models to prove that both will be a significant part of the future. One of my favorite local gems is @middlebrowbeer, who pokes fun at their cloudy IPA series, naming it "Sells Out". Their adventures in process and hop exploration is helping expedite the building of their dream. And I'm 100% in support of that. This is Sells Out - Denali, a unique hop that our brewers have been working with more and more, which I was excited to try in this form. Absolutely amazing gents, well done.
#craftbeer #chicago #middlebrowbeer #IPA #Sellsout #Denali