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ASICS EMEA  Inspiring movement through innovation, for an active life. #IMoveMe

Dancer and fitness instructor @joknow shares his three top tips for listening to your body.

#ASICS #IMoveMe

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I don't move for your approval #IMoveMe #ASICS

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Meet @joknow. A 1 Rebel UK master trainer and dancer with moves like Jagger. Jono doesn’t move to get the perfect workout selfie, he moves with purpose: to get everyone feeling connected to their own body, without judgment.

#ASICS #IMoveMe

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Move for the feeling, not the looks. @joknow says: “If you’re working out to get a six pack or to look like someone else then you’re not feeling it. It comes from inside. You just have to find it. Once you do, your workouts will become much more satisfying and this will spread to other parts of your life.” #ASICS #IMoveMe
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For @joknow great body image and confidence comes from how you feel, not how you look. “True fitness isn’t about trying to look a certain way. It’s about understanding your body better. We move all the time unconsciously, but setting small goals and seeing your body get stronger is the best feeling ever.” #ASICS #IMoveMe
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Movement is a calling. It’s also a gift - something you should do with joy. Our movement ambassador, dancer and trainer @joknow has always loved it. “I’ve always been in love with moving. I started jazz and tap when I was 5, but I was all over the place! So I tried ballet for the form and discipline, and then I tried contemporary dance. Movement was always a way to emotionally express myself as a shy kid. It’s given me a lot of confidence to be myself.” #ASICS #IMoveMe
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A massive congratulations to Yuki Kawauchi for his inspirational win in Boston today, defying the odds, braving extreme conditions, and making history. 🥇 #ASICSrunning #IMoveMe

We believe movement is the secret sauce to a happier, healthier life. Meet @joknow. A @1rebeluk master trainer and dancer with moves like Jagger. Jono doesn’t move to get the perfect workout selfie, he moves with purpose: to get everyone feeling connected to their own body, without judgment.

#ASICS #IMoveMe
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Many people don't realize how much hard work goes into a successful sports career.

Watch Beyond Champions ep. 3 tonight at 20:45 CET on Eurosport.

Running is a journey and dedication is your vehicle. Long distance runner @dewigriff10k understands this. “My approach to training is more old school. I work on the farm and I run. As long as you’re dedicated and work hard over a long period of time you’ll see the results. I have the desire to be the best I can be. Whatever that is I want to find out.” #ASICS #IMoveMe
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Run your way. There are no rules and no one can tell you how to enjoy running, just get out there and move. For our movement ambassador @dewigriff10k, open roads are his favourite. “Running outside makes sense. I don’t like running on a treadmill. Anything past 2 miles and I start to go crazy. It’s so boring in the gym. That freedom of being outside is always what I’ve most enjoyed.” #ASICS #IMoveMe
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I don't run to follow but to lead #IMoveMe #ASICS

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